Navigating the Purchase of Unsold Dodge Ram Inventory

The Dodge Ram, with its powerful performance and robust capabilities, is a popular choice among truck enthusiasts. However, new models can be pricey. One way to secure a Ram at a lower price is by targeting unsold inventory—vehicles from the previous model year that dealerships are eager to move off the lot. This guide provides a strategic approach to finding and buying unsold Dodge Rams, focusing on maximizing value without relying on temporary sales promotions.

Understanding the Market for Unsold Dodge Rams

Dodge Rams that remain unsold after the arrival of newer models are often discounted by dealerships to clear space. These trucks are brand new but may be considered less desirable due to being from an earlier model year. The discounts on these vehicles can be significant, depending on the inventory levels and how urgently the dealership wants to free up space.

Step 1: Identify the Right Time to Buy

The best time to purchase an unsold Dodge Ram is typically at the end of the year or when the dealership is about to receive new stock. This is when pressure increases to clear out old inventory, potentially leading to better pricing for buyers.

Step 2: Research Local and Regional Inventory

Start by researching which dealerships have unsold Dodge Rams in stock. You can often find this information on dealership websites, or by calling them directly. It’s also beneficial to expand your search beyond your immediate area; dealerships in rural or less populated areas might have more unsold inventory and may be more willing to negotiate.

Step 3: Understand Pricing Factors

Educate yourself on the original MSRP of the Dodge Ram models you are interested in, as well as any optional features that might inflate their prices. Understanding these factors will help you discern how much of a discount is being offered on an unsold vehicle.

Step 4: Check for Specifications and Updates

Before making a decision, check if there were any significant updates or changes in the newer model year of the Dodge Ram that might affect your desire to buy an older model. If the updates are minimal, an unsold model could offer substantial savings without sacrificing much in terms of features or performance.

Step 5: Prepare to Negotiate

With the knowledge of the vehicle’s worth and the dealership’s potential desire to sell off old stock, you can enter negotiations with confidence. Be prepared to discuss the vehicle’s age, any model updates you are foregoing by choosing an older version, and the benefits to the dealership of moving out old inventory.

Step 6: Evaluate Financing Options

Even if you are getting the truck at a discounted price, it’s important to get the best financing terms available. Compare rates from different lenders or consider arranging financing independently from the dealership to secure the best rates.

Step 7: Consider Total Ownership Costs

Calculate the total cost of ownership, including insurance, maintenance, and any decreased resale value due to purchasing an older model. This will help ensure that the deal is economical in the long run.

Step 8: Inspect and Test Drive

Even new, unsold vehicles can have issues due to sitting on the lot for extended periods. Thoroughly inspect and test drive the vehicle to check for any potential problems that might have arisen from being stationary.


Purchasing an unsold Dodge Ram can be a smart way to acquire a new truck at a reduced price. By carefully planning your purchase, doing thorough research, and negotiating effectively, you can drive away with a great truck and a great deal.