Smart Tips for Buying a Cheap Subaru Impreza

The Subaru Impreza, renowned for its all-wheel-drive capabilities and reliability, is a favorite among car enthusiasts who require a durable yet economical vehicle. The new model, the all-new Subaru Impreza, with higher trims and additional features increasing the price. Purchasing a new vehicle can be a significant financial undertaking, but with the right strategies, you can obtain an Impreza at a competitive price. This guide offers comprehensive tips to help prospective buyers find a competitive Subaru Impreza without compromising on quality and features.

Understanding the Subaru Impreza Market

The price of a Subaru Impreza varies by trim, options, and regional dealer pricing. The vehicle is available in both sedan and hatchback models, with higher trims like the Sport and Limited offering more advanced features such as upgraded interiors and enhanced safety technologies. Identifying which features are essential for your needs versus nice-to-haves can help you choose a model that fits your budget while still delivering the performance you expect.

Strategies for Acquiring an Affordable Subaru Impreza

  1. Research Thoroughly: Start with thorough research on the different Subaru Impreza models and their features using automotive review sites such as Edmunds, Kelley Blue Book, or Car and Driver. These resources can provide valuable insights into pricing, ownership costs, and vehicle performance.
  2. Explore Pricing and Inventory Online: Utilize online platforms like TrueCar, Autotrader, and to compare prices across various dealerships. This allows you to understand the regional price variations and where you might find the best price for an Impreza.
  3. Time Your Purchase: Buying a car at the end of the month or during seasonal sales events (like end-of-year sales) can be advantageous. Dealerships often have sales targets and may offer discounts or more flexible negotiation terms during these periods to boost their sales figures.
  4. Check for Incentives: Subaru often provides incentives such as rebates, low-interest financing, or lease specials. Keep an eye on the Subaru website or inquire at local dealerships to learn about current promotions that could reduce the overall cost.
  5. Negotiate the Price: Go into negotiations with a clear understanding of the typical dealership pricing and the maximum amount you are willing to spend. Be prepared to discuss the price based on dealer cost rather than the sticker price.
  6. Consider Previous Model Years: If the latest model features are not a priority, look at new, unsold models from the previous year. Dealerships may offer significant discounts on these vehicles to clear out old inventory.
  7. Utilize Internet Sales Departments: Contacting the Internet sales department of a dealership can often result in a quicker, more efficient buying process and potentially lower prices than those offered to walk-in customers.
  8. Evaluate Financing Options: If you need financing, shop around for the best auto loan rates from your bank or credit union before considering dealership financing. Often, external financing can provide more competitive interest rates.
  9. Trade-In Negotiations: If you have a vehicle to trade in, research its value beforehand using tools like Edmunds or NADA Guides. A reasonable trade-in value can significantly offset the cost of your new Impreza.
  10. Inspect and Test Drive: Before finalizing the purchase, thoroughly inspect the vehicle and take it for a test drive to ensure it meets your expectations and is free of any issues.


Purchasing a new Subaru Impreza requires careful planning and strategic thinking. By researching extensively, timing your purchase correctly, and negotiating effectively, you can secure your new Impreza at the most affordable price possible. The satisfaction of driving a reliable and feature-packed vehicle like the Subaru Impreza, combined with the knowledge that you obtained it at a great price, can enhance your overall ownership experience.