With its introduction into the compact SUV market, the 2023 Volkswagen Taos has continued to draw attention for its balanced blend of affordability, efficiency, and innovative features. For potential buyers or car enthusiasts looking to get detailed information on this relatively new entrant, it’s crucial to delve into the pricing and available options to determine the value it provides. This article seeks to offer a comprehensive overview of the 2023 Volkswagen Taos, exploring its pricing across different trims, notable features, and how it stacks up against competitors.

The Basics of the 2023 Volkswagen Taos

Volkswagen introduced the Taos as a compact SUV aimed at filling the gap below the slightly larger Tiguan in its lineup. It’s built on the flexible MQB platform, which is also used by many other Volkswagen models. Powered by a 1.5-liter turbocharged engine capable of producing 158 horsepower and 184 lb-ft of torque, the Taos comes with either an eight-speed automatic transmission in the front-wheel-drive (FWD) variant or a seven-speed dual-clutch automatic transmission in the all-wheel-drive (AWD) variant.

Trim Levels and Pricing

The 2023 Volkswagen Taos is available in three main trim levels: S, SE, and SEL. The base model S starts at a manufacturer’s suggested retail price (MSRP) of about $23,495 for the FWD configuration. This entry-level trim includes standard features like LED headlights, a digital cockpit, and the Volkswagen App-Connect. The SE trim, regarded as the mid-level option, starts at around $27,245. It adds additional conveniences such as a larger 8-inch touchscreen, wireless charging, and enhanced driver assistant features. Finally, the top-tier SEL trim begins at approximately $31,490 and includes high-end features like an upgraded navigation system, leather seats, and a premium BeatsAudio sound system. Opting for AWD in any of these trims will typically add about $1,450 to the price.

Additional Packages and Options

Aside from the standard trim offerings, the 2023 Taos comes with several optional packages that can further enhance its appeal and functionality. For instance, the SE and SEL trims are eligible for the optional panoramic sunroof package. Moreover, there’s an IQ.DRIVE Package available for the S and SE trims, which includes advanced safety features like adaptive cruise control, lane keeping system, and a travel assist system, adding approximately $895 to the cost. Another notable optional enhancement is the All-Weather Package for the S trim, which offers heated front seats, side mirrors, and washer nozzles for better winter performance, costing about $500.

Performance and Economy

The 2023 Taos is not only competitively priced but also economically efficient. The FWD models achieve an impressive EPA estimated fuel economy of 28 miles per gallon in the city and 36 miles per gallon on the highway, while AWD models have a slightly lower economy due to the extra drivetrain components, posting 25 miles per gallon in the city and 32 miles per gallon on the highway. The Taos also provides a comfortable drive with a well-tuned suspension system that adeptly balances comfort with responsiveness.

Interior and Technology

The 2023 Volkswagen Taos’s interior is crafted to offer a practical yet comfortable driving experience. Standard across all trims is the Volkswagen Digital Cockpit, which provides customizable driver-facing displays. Higher trims enjoy additional luxuries such as ambient lighting, dual-zone climate control, and a more expansive 10.25-inch Digital Cockpit Pro. Technology-wise, the Taos is equipped with Volkswagen’s MIB3 infotainment system, which supports both Apple CarPlay and Android Auto. The system’s responsiveness and user-friendly interface are complemented by either a 6.5-inch or 8-inch touchscreen depending on the trim.

Conclusion

The 2023 Volkswagen Taos stands out in the compact SUV segment with its attractive pricing and robust feature set. Whether opting for the base S trim or the feature-packed SEL trim, buyers will find that each variant offers a strong value proposition. The inclusion of optional packages further allows customization according to personal needs and preferences. With its competitive pricing strategy, economical engine options, and a wide array of features, the Volkswagen Taos is positioned to appeal to a broad audience, ensuring it remains a compelling choice for those in the market for a capable and versatile compact SUV.

For buyers prioritizing affordability without sacrificing essential features, the base S trim with its sub-$24,000 starting price is particularly appealing, though investing in higher trims or additional packages can substantially enhance the vehicle’s safety, comfort, and overall driving experience. Ultimately, by providing detailed and transparent pricing information, Volkswagen helps consumers make an informed decision tailored to their specific requirements and budget.